Many simulations are undertaken in hopes of forming or changing the beliefs and policies of policy makers. A simulation used for this purpose becomes a rhetorical device, a tool of social influence. The authors review some of the important principles of attitude change incorporated in modern rhetoric and show how they might be employed to increase the influence of simulations in policy-making processes.

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Keywords Attitude, Attitude change, Belief change, Beliefs, Policy, Policy change, Policy making, Rhetoric, Simulation, Simulation influence, Social influence
Persistent URL
Journal Simulation and Gaming
Thorngate, W, & Tavakoli, M. (Mahin). (2009). Simulation, rhetoric, and policy making. Simulation and Gaming, 40(4), 513–527. doi:10.1177/1046878108330539