International market selection and segmentation: Perspectives and challenges

N. Papadopoulos (Nicolas G.) and Martín Martín, O. (Oscar)

2011-05-31

International Marketing Review , Volume 28 - Issue 3 p. 3- 9

Additional Metadata
Persistent URL	dx.doi.org/10.1108/imr.2011.03628caa.001
Journal	International Marketing Review
Organisation	Sprott School of Business
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Papadopoulos, N, & Martín Martín, O. (Oscar). (2011). International market selection and segmentation: Perspectives and challenges. International Marketing Review, 28(3), 3–9. doi:10.1108/imr.2011.03628caa.001

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