We assess the inclusion of women in Canadian corporate annual report (CAR) photographs and on boards of directors at TSX100 firms and evaluate whether either is related to financial performance. We find that women are underrepresented in CAR photographs and on boards. In CAR photographs women are frequently portrayed as outsiders or less powerful organizational members than men. Higher return on equity (ROE) was found at companies that more frequently depicted women in their CAR photographs. However, no association was observed between the inclusion of women on the board and the ROE of the firm. The applied and theoretical implications of these results are discussed. Copyright

Additional Metadata
Keywords Annual report, Performance, Photographs, Women
Persistent URL dx.doi.org/10.1002/cjas.146
Journal Canadian Journal of Administrative Sciences
Citation
Bujaki, M, & McConomy, B.J. (Bruce J.). (2010). The portrayal of women in Canadian corporate annual reports. Canadian Journal of Administrative Sciences, 27(3), 210–223. doi:10.1002/cjas.146