2008-08-04
Competitive intelligence information and innovation in small Canadian firms
Publication
Publication
European Journal of Marketing , Volume 42 - Issue 7-8 p. 786- 803
Additional Metadata | |
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Canada, Competitive strategy, Innovation, Marketing intelligence, New products | |
dx.doi.org/10.1108/03090560810877150 | |
European Journal of Marketing | |
Organisation | Department of Systems and Computer Engineering |
Tanev, S. (Stoyan), & Bailetti, A.J. (2008). Competitive intelligence information and innovation in small Canadian firms. European Journal of Marketing, 42(7-8), 786–803. doi:10.1108/03090560810877150
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